Here at NPAW we specialize in processing and displaying big data gathered from online video services and turning it into actionable insights. Knowing how your platform performs and your audience behaves is key to the improvement of your service. As online video platforms are extremely rich in data, having visibility over it awards you with the strongest competitive edge in an every-day more crowded marketplace.
To get a sense of the Asian online video audience, we analyzed 3,001,052 views across 9 platforms in 12 territories: Brunei, China, Hong Kong, India, Indonesia, Japan, Malaysia, Singapore, South Korea, Taiwan, Thailand, and Viet Nam.
Although these countries technological development trends naturally vary somewhat, the impact of online video is significant and common to all. This report focuses on a series of KPI’s at a continental level and at national levels where video consumption is very high.
A team of data analysts at NPAW has determined which KPI’s are most critical and which data points to consider most carefully when serving Asian markets. Thanks to these KPI’s one can establish a standard to follow when jumping aboard the Asian online video playground. As a player in the market, you must deliver the best quality possible along with a strong compelling content.
newadmin on March 06th 2018
It’s that time of year again, fashion designers and models are ready for today’s runway, and NICE PEOPLE AT WORK will be there too! From the 2nd to the 5th of February we will give you live, high quality and uninterrupted streaming of all the shows of the 080 Barcelona Fashion, so you won´t...
YOUBORA Analytics is available in Brightcove’s new advanced player to maximize End User Quality of Experience in OTT delivery Brightcove and NICE PEOPLE AT WORK (NPAW) worked together to enhance Brightcove’s brand-new player with NPAW’s YOUBORA Analytics, the most advanced real-time metrics...
Quality of Experience has become an overused term in the online video industry, but also one of the big challenges that online broadcasters and OTT´s have to deal with. Even more now, a period in which users spend more time connected to the digital world than to reality. Moreover, expectations and requirements...