Academy blog

THE FORMULA TO VIDEO PERSONALIZATION

Log into your video service: Find a new content arrangement “Titles you can’t miss”, “Recently Watched” or “What Others Watched”; See different covers for one piece of content over time; Only see ads relevant to you and in a way that doesn’t disturb your experience; Notice a new... 

7 Mar

STREAMING NUMBERS SOAR PAST PREVIOUS OLYMPICS

The 2018 Olympic Games in Pyeongchang came to a close on Sunday, and in the world of sports coverage perhaps the biggest winner was the online video industry. Streaming services, benefiting from big data analytics and business intelligence, have seen more than double the number of viewers as the 2016... 

27 Feb

MWC2018 AND WHAT YOUBORA CAN DO FOR THE (NOT SO) SMALL SCREEN

Steve Jobs knew what customers wanted. Yet in 2010, he was emphatic in his belief that ¨no one¨ would want to buy a big phone. His argument was simple: You’ve got to be able to reach the whole screen with the thumb on the hand you’re holding the phone with. Fast forward to 2018 and consumers have... 

16 Feb

TABLE FOR TWO MILLION: TRACKING QOE IN REAL TIME

In a restaurant, a waiter can ask diners how they are enjoying their meal and can keep an eye on their responses to each dish, meticulously following the dining experience from the moment a guests sit down until they walk out the door. In the world of online video, providers are never at their users’... 

18 Jan

SOUNDING THE ALARM: SETTING ALERTS FOR RAPID RESPONSE

It’s one thing for a video service to collect terabytes of data on customer behavior and QoE. It’s another to analyze that data for actionable patterns. This is the heart of what the YOUBORA solution offers online video services, with virtually limitless variables with which to analyze and understand... 

18 Jan

DATA UNPLUGGED: APPLYING ANALYTICS TO OFFLINE APPLICATIONS

With an intuitive interface, YOUBORA offers unparalleled insights for online video services into their audience experience and behavior. But all the data you can shake a cat at is also available offline and ready to integrate into the data application of your choosing. With the web-based SmartTracking... 

18 Jan

GET THE MOST FROM YOUR CDNS

With video services delivering massive amounts of data globally, a robust and agile CDN switching setup is an essential component in the delivery stream for all major players in the industry. But like the skinning of cats, there is more than one way to switch CDNs on the fly. Here we break down the pros... 

18 Jan