Academy blog

Can you guess which KPI is the most reliable for your online video service?

The answer is User Churn. Technical, operational, consumption and performance KPIs must be monitored at all times but the reality is that these indicators are just the guts that drive a bigger phenomenon called user churn. User churn is the one KPI that can demonstrate the health of your service and... 

28 Mar

WHAT MOVIE DO YOU RECOMMEND TODAY?

All You Can See Real-time video service monitoring helps content providers identify top-performing titles, most-searched titles, successful and unsuccessful trailers, repeat plays, and the relationship between recommendations and views for suggested titles. By correlating user behaviour, patterns and... 

20 Mar

Creative problem-solving approach and Innovation in workplaces

Challenge: (noun) a task or situation that tests someone’s abilities. Difficulty: (noun) 1. the state or condition of being difficult // 2. a thing that is hard to accomplish, deal with, or understand. Creativity: (noun)  the use of imagination or original ideas to create something; inventiveness. Innovation: (noun) the... 

15 Mar

THE FORMULA TO VIDEO PERSONALIZATION

Log into your video service: Find a new content arrangement “Titles you can’t miss”, “Recently Watched” or “What Others Watched”; See different covers for one piece of content over time; Only see ads relevant to you and in a way that doesn’t disturb your experience; Notice a new... 

7 Mar

STREAMING NUMBERS SOAR PAST PREVIOUS OLYMPICS

The 2018 Olympic Games in Pyeongchang came to a close on Sunday, and in the world of sports coverage perhaps the biggest winner was the online video industry. Streaming services, benefiting from big data analytics and business intelligence, have seen more than double the number of viewers as the 2016... 

27 Feb

MWC2018 AND WHAT YOUBORA CAN DO FOR THE (NOT SO) SMALL SCREEN

Steve Jobs knew what customers wanted. Yet in 2010, he was emphatic in his belief that ¨no one¨ would want to buy a big phone. His argument was simple: You’ve got to be able to reach the whole screen with the thumb on the hand you’re holding the phone with. Fast forward to 2018 and consumers have... 

16 Feb

TABLE FOR TWO MILLION: TRACKING QOE IN REAL TIME

In a restaurant, a waiter can ask diners how they are enjoying their meal and can keep an eye on their responses to each dish, meticulously following the dining experience from the moment a guests sit down until they walk out the door. In the world of online video, providers are never at their users’... 

18 Jan