Detailed User Experience Tracking. Gain full visibility over your users’ activities from a single control panel. See data of each user and every play to enable faster incident resolution time for your Customer Support team.

Allow proactive targeted user management and increase customer satisfaction

Improve first call resolution rate leading to dramatic cost reduction

Understand if refunds are legitimate based on user experience


Detailed, customized data reports to facilitate internal reporting and progress on your defined metrics and internal KPIs.

Gather in depth insights for different segments of your customer base according to your criteria.

Dig-in data in an efficient and user friendly way - without intervention of a data scientist

Generate one-time and/or recurrent reports according to your needs - for your own use or third party integration

Ensure the understanding of recurrent issues and their causes to better interact with technical departments


The easiest way to monitor and identify critical problems in your service. We provide detailed information about the error generated, cause, size and scope of the error.

Understand the impact of an anomaly in your customer base in real-time and get automated notifications to take immediate and proactive action.

Maximize your team's time and revenues. 

Identify the list of users impacted by a certain problem in real time

Notify technical and support teams to optimize your operations and customer care services in real time

Detect network congestion, devices, and geographic location issues in the video delivery ecosystem in real time


Gain unprecedented knowledge to maximize subscribers' retention and customer loyalty and minimize subscribers' churn by understanding their consumption trends and experience track record, so you can concentrate on bringing in new ones.  Its latest improvements allow SmartUsers to go one step further in assisting you, it now can detect fraudulent use of your service. This insight is key in understanding how your users use your platform to both develop strategies and adjust offerings. 

Predict probability of churn for your audience and identify users with high risk of leaving my video service

Gain visibility on how many new, returning and non-returning users you have and know who they are (UserId), for any selected period. Understand how your users behave across your entire service

Identify fraudulent actions by correlating simultaneous uses from a single account with the level of engagement. Adjust pricing and offerings

Determine if you are performing at industry levels to focus on what’s working and improve on what’s not, helping you prioritize improvement opportunities and set realistic goals – for example, the suitability and requirements of expanding to a specific new market.

Compare your performance with your region or business model.

Identify quality trends for a specific market to ensure premium QoE to support market expansion plans and penetration

Identify top 10 devices, connection type, ISP, browser, OS, device worldwide to optimize your current strategy and ensure successful new releases supporting geographic expansion and market share

Identify market trends for specific markets and prioritize countries for content launching purposes


Increase advertising efficiency by gaining aggregated and individual insights on Quality of Experience and user engagement.

Understand which position performs best, how many ads are actually watched, and the effects of ads in content viewing in different regions, devices, connection types, etc.

Ensure your users are having an equal experience with Ads and Content

Optimize Ad positioning, Ads encoding, Conversion rates and Drop-off rates by measuring and reacting in real time

Get a real-time monitor for drop on ads and get down to campaign filters


Impartial 3rd party CDN scoring tool, with non intrusive integration that will dramatically improve quality of experience (QoE) for your users while minimizing the delivery cost.

SmartSwitch API helps you make informed decisions based on top performing CDNs for each user in real time.

Switch CDN in real time to ensure the best QoE

Define and configure easily your own rules for CDN switching, based on QoE or costs

Understand the root cause of QoE problems with total transparency over CDN performance


Test your audience's sensitivity to changes without impact on customer retention and revenues.

Test decisions applying A/B Testing and Multivariate Testing (MVT) on precisely segmented users samples within your audience based on any desired parameters including predictive churn algorithms.  This powerful and unique module allows you to have your own lab before you roll out decisions broadly.