Use A/B/n testing to ensure successful data-driven decisions within your entire video service.
Predict and minimize subscribers’ churn and understand their consumption trends and experience track record.
Predict probability of churn for your audience and identify users with high risk of leaving my video service over the next 30 days.
Gain visibility on how many new, returning and non-returning users you have and know who they are (UserId), for any selected period. Understand how your users behave across your entire service.
Create samples within your customer base, based on any selected criteria, including churn prediction algorithms. Apply experiments to those samples to achieve specific measurable goals.
SmartTrends helps you determine if you are performing at industry levels to focus on what’s working and improve on what’s not, helping you prioritize improvement opportunities and set realistic goals – for example, the suitability and requirements of expanding to a specific new market.
Compare your performance with your region or business model
Identify quality trends for a specific market to ensure premium QoE to support market expansion plans and penetration.
Identify top 10 devices, connection type, ISP, browser, OS, device worldwide to optimize your current strategy and ensure successful new releases supporting geographic expansion and market share.
Understand industry playtime distribution and completion rate for any day & time of the week to better plan your content strategy in terms of video duration and placement by understanding audience behaviour trends.
Impartial 3rd party CDN scoring tool, with non intrusive integration that will dramatically improve quality of experience (QoE) for your users while minimizing the delivery cost.
SmartSwitch API helps you make informed decisions based on top performing CDNs for each user in real time.
Allow proactive targeted user management and increase customer satisfaction.
Improve first call resolution rate leading to dramatic cost reduction.
Understand if refunds are legitimate based on user experience.
Understand the impact of an anomaly in your customer base in real-time (happening on any combination of dimensions) and get automated notifications to take immediate and proactive action. Maximize your team’s time and revenues.
We provide you with granular information of which users are affected by a particular issue enabling you to take proactive action and boost customer retention.
Identify the list of users impacted by a certain problem in real time.
Notify technical and support teams to optimize your operations and customer care services in real time.
Detect network congestion, devices, and geographic location issues in the video delivery ecosystem in real time.
Detailed, customized data reports to facilitate internal reporting and progress on your defined metrics and internal KPIs.
Gather in depth insights for different segments of your customer base according to your criteria.
Dig-in data in an efficient and user friendly way - without intervention of a data scientist.
Generate one-time and/or recurrent reports according to your needs - for your own use or third party integration.
Ensure the understanding of recurrent issues and their causes to better interact with technical departments.
Increase advertising efficiency by gaining aggregated and individual insights on Quality of Experience and user engagement.
Understand which position performs best, how many ads are actually watched, and the effects of ads in content viewing in different regions, devices, connection types, etc.
Ensure your users are having same experience on Ads than on Content.
Optimize Ad positioning, Ads encoding, Conversion rates and drop-off rates by measuring and reacting in real-time.
Get a real-time monitor for drop on ads and get down to campaign filters.