Online Video Trends – NPAWering Online Video #12

In this week’s installment to our series, NPAWering Online Video, we join NPAW data scientist Hjortur Jonasson for a look into some patterns we’ve been noticing in the vast quantities of data analyzed by the YOUBORA platform. When you collect as much data as we...

360 VR
Hot to Watch in 2017: 360 VR

The gears of commerce never stop turning, and nowhere was that more evident than at this year's Consumer Electronics Show (CES) in Las Vegas, Nevada. A lot of interesting technologies were showcased  such as Alexa but for content providers one stood apart: a viable camera...

Streaming Media Moments 2016
The Top 10 Streaming Media Moments of 2016

With 2016 coming to a close, it's about time we look back on the past year and highlight some of the most interesting, influential, and revolutionizing developments it had to offer. Our Top 10 streaming media moments of 2016 aren’t listed in any particular hierarchy,...

YOUBORA 2.0 Launch 2016
Introducing YOUBORA 2.0

With the upcoming release of YOUBORA 2.0 we would like to let you know what the new   environment stands for and how you and your business can benefit from it. YOUBORA is a business intelligence and video analytics solution for the online video industry to...

Millennials Online video consumption
Hey NYC – Watcha Watching?

This summer, NPAW partnered with electronics giant Ericsson to conduct an informal survey where we posed a question to millennial New Yorkers  - ‘whatcha watchin’. Along the way, we got to chat with so many different people - from the Big Apple’s hometown boys to...

Customer Rention
Happy Customer, Happy Company: The Value of Customer Retention

There is a 90% chance that users who had a bad first experience will never return to watch another video (according to NPAW’s data). So knowing your customers and ensuring quality of experience (QoE) matters. John Mackey, CEO of Whole Foods once said, “For us, our...

PS VR
Sony Leaps into VR

This week, Sony Electronics made history having released a virtual reality add-on for the PlayStation 4. Sony’s PlayStation series of gaming consoles have been very successful since launching in the 1990’s when video gaming was revolutionary in-and-of itself. PlayStation VR, as the initiative has been...

Rio de Janeiro olympics streaming 2016
Social Media Wins Big at Rio Olympics

Headlines may have been filled with Phelps, Bolt, and Peaty winning big at the 2016 Olympic Games held in Rio, but the real winner was Snapchat, and every other social media platform. In April, it was announced that Snapchat had signed a deal with NBC,...

NPAW Video Future in 4 Charts
A snapshot of video’s future in 4 charts

Often, it's said that numbers can “speak for themselves.” Here at NPAW, we’ve been talking a lot about the online video explosion – from your favorite OTT, to the rise of eSports and other live content, and then of course emerging technologies, like virtual reality....

The Wonderful World of eSports

eSports are taking over. A few years ago, could you imagine that MTV would launch a reality program based around players of the online game League of Legends? Well they have in Spain, and it doesn’t stop there. Earlier this year, the French government enacted...