VOTE NPAW FOR STREAMING MEDIA EUROPE’S READER’S CHOICE AWARDS

VOTE NOW! We are happy to announce NPAW has been nominated for “Best Analytics Solution” and “Best Quality of Experience Service” for the European Reader’s Choice Awards. Every year, Streaming Media Magazine shortlists companies for their prestigious European Reader’s Choice Awards. These awards recognize company...

NPAW IBC
Announcing NPAW at IBC 2017

NPAW is going to IBC! Every year, leading companies involved in the creation, management, and delivery of news and entertainment content assemble in Holland for a meeting of the minds. Just like last year, we will be exhibiting from 15 - 19 September at the...

YOUBORA 2.0 Launch 2016
Introducing YOUBORA 2.0

With the upcoming release of YOUBORA 2.0 we would like to let you know what the new   environment stands for and how you and your business can benefit from it. YOUBORA is a business intelligence and video analytics solution for the online video industry to...

Millennials Online video consumption
Hey NYC – Watcha Watching?

This summer, NPAW partnered with electronics giant Ericsson to conduct an informal survey where we posed a question to millennial New Yorkers  - ‘whatcha watchin’. Along the way, we got to chat with so many different people - from the Big Apple’s hometown boys to...

Network Performance Fluctuation & Scoring – NPAWering Online Video #8

In this eighth installment to our series “NPAWering Online Video”, our VP of Product Alberto Gomez discusses fluctuations in network performance and how content providers can prevent it to improve QoE. Just like freeways at rush hour, the network which links user to content can become...

Customer Rention
Happy Customer, Happy Company: The Value of Customer Retention

There is a 90% chance that users who had a bad first experience will never return to watch another video (according to NPAW’s data). So knowing your customers and ensuring quality of experience (QoE) matters. John Mackey, CEO of Whole Foods once said, “For us, our...

Why QoE is key for live events? – NPAWering Online Video #7

In our seventh installment to our series “NPAWering Online Video”, Sales Director Brian Randall stresses how important QoE is to live streaming experiences, and ways to counter forces which can interfere with content reaching destination. The standard for any OTT style service is, of course,...

Digital Advertising Video NPAW
Can Advertising Reduce User Engagement?

You’re at home, sitting on the sofa, watching some videos online. It’s been a long day, and you have earned this time to yourself. Then there it is, you’re favorite video, and then...

Rio Olympics Playback Streaming
Delivering Gold Medal Playbacks

It doesn’t seem to matter what part of the world you’re from, from rural Pakistan to the Amazon Rainforest, to packed arenas across the globe, people love sports. It’s an age old fascination growing larger and larger, with new fans discovering their favorite games, and...