Real-time Video Analytics and Predictive Insights Correlating User Tracking and Platform Performance

                        We are the leading data providers for online media business to boost their engagement and revenue by providing full visibility, control and actionability. 
                    
Vision
Detailed data correlation across the entire video platform, in and out of the video playback, for a better understanding of your audience and platform performance.
Prediction
Through our prediction algorithms you will be able to forecast when endangered users are likely to leave and the economic impact of that.
Action
Our products include longitudinal functionalities that bring data-driven actionability and ensure growth.

                    Discover what our products can do for your business
                
                        YOUBORA Suite is composed of a series of independent products boosted by longitudinal functionalities, all aimed at helping OTTs, broadcasters, telcos and media services support smart decision-making and actionability across their entire platform to build personalized, engaging experiences to drive growth.
Join UsLearn More

                        BLOG
ACADEMY
NEWS
EVENTS

If Cord-Cutters Really Are Changing Their Minds, OTTs Must Invest In DataThe evolution of the OTT landscape has laid down a blueprint for broadcasters to emulate, customize and diversify. With the market being penetrated by many Pay TV video companies and facing fierce competition for screen time from video games, it is becoming a survival of the fittest where only those willing to invest in user […]

                            See more
                        
                            See more
                        
The Pillars Of Video Performance: Buffer Ratio                            In the first installment of our “The Pillars of Video Performance’ series, we look into exactly what buffering is, why it happens and what the best services in the industry like to see when they look at their buffer ratio. This includes the crucial metrics and KPIs to track in order to understand where buffering […]                            

                            See more
                        
                            See more
                        
                                NPAW UPGRADES ITS OFFERING TO INCLUDE DEEPER CHURN AND GROWTH PREDICTION AS WELL AS IN-DEPTH USER ANALYSIS                            
                                The new USERS product offers an enhanced approach to growth and churn analysis, including brand new dashboards and added actionability through data integration.   Barcelona, SPAIN – September 14th, 2018 – NPAW (Nice People At Work) —a global leader in big data and business intelligence to help media companies grow— have launched USERS, an intelligent […]                            

                            See more
                        
                            See more
                        
                                Mobile World Congress                            
                                
MWC Barcelona (formerly Mobile World Congress) is the largest mobile event in the world, bringing together the latest innovations and leading-edge technology from more than 2,400 leading companies, with a highly-rated conference programme assembling today’s visionaries to explore the hottest topics influencing the industry.

                            See more
                        
                            See more

Join Our Team

We really are nice, passionate, enthusiastic, dynamic and optimistic. We love our work and this comes across in everything we do.

See open positions

THE BUSINESS INTELLIGENCE COMPANY FOR ONLINE MEDIA

TRUSTED BY

We are the leading data providers for online media business to boost their engagement and revenue by providing full visibility, control and actionability.

Discover what our products can do for your business

Let's Talk

Let's Talk

Let's Talk

If Cord-Cutters Really Are Changing Their Minds, OTTs Must Invest In Data

The Pillars Of Video Performance: Buffer Ratio

NPAW UPGRADES ITS OFFERING TO INCLUDE DEEPER CHURN AND GROWTH PREDICTION AS WELL AS IN-DEPTH USER ANALYSIS

Mobile World Congress

Join Our Team

Products

Academy

Company

News

Resources